CMHA of NB Vision.
A Canada where mental health is a universal human right.
CMHA of NB Mission.
To ensure that all people in New Brunswick experience good mental health and well-being.
CMHA of NB Values
STEADFAST. We have long fought to improve the state of mental health in New Brunswick, but our work is not done. We remain as committed as ever to our task.
INCLUSIVE. We want all people in New Brunswick to see themselves represented and served by CMHA of NB. We value the voice of those who have experienced mental illness. We recognize a diverse range of mental health approaches.
PROACTIVE. We are leaders. We value action over talk. We will innovate and think ahead to continue to address and improve mental health in New Brunswick.
COMPASSIONATE. We lead with the heart. We are compassionate, empathetic, and caring. We approach our mission with love and kindness.
COLLABORATIVE. We mobilize and marshal resources, partners, and people to come together to realize necessary changes in our communities and in the mental health system in New Brunswick.
Strengthening the Human Connection
Mental health and wellness care in New Brunswick is fragmented at best; New Brunswickers and their families are currently under-supported on their mental health journey.
By 2026 CMHA of NB will be a leader in facilitating, promoting, and working toward the creation of a seamless service continuum of equitable and accessible mental health care.
Four Strategic Directions
- Brand Activation
- Deepen & Diversify Funding
- Evolve & Expand Person-Centered Programming
- Strengthen Organizational Capacity
Approved by CMHA of NB Board of Directors, November 25, 2023